E-Commerce Experiences Shouldn’t End When The Customer Clicks “Buy”

I like to do my shopping online for the convenience and affordability. The shopping and browsing experience gets a lot of attention from online retailers. After all, they want to make it easy for you to click BUY. Unfortunately, once you’ve checked out, the experience gets pretty unpredictable. How long do I have to wait to get my package? Where is it now? What if I have to return it? Will it be a pain in the neck? Sometimes it feels like they stop caring about my experience as soon as I’ve paid.

Alex Bard (an LP in Social Leverage) and I had made an angel investment in Narvar back in May of 2014 and I was excited to learn that Social Leverage had invested in the Seed round as well. Both as an angel and now a part of Social Leverage, I see the tremendous value that is produced by Narvar — to the companies it serves — and more importantly to the end customers that they serve. I’m happy to say that Narvar has continued their amazing progress and have secured a Series A investment, led by Accel.

Narvar has created a turnkey SaaS platform that allows online retailers to own, customize, and manage their complete post-purchase experience (including tracking, shipping, returns, and analytics). They’ve already signed on over 100 online retailers including incredible brand names such as Bonobos, Nordstrom, Home Depot, One Kings Lane, Anthropologie and many more. When customers experience a seamless post-purchase journey, they are more likely to become repeat shoppers, buy more products, tell their friends, and generate new sales opportunities.

Led by Amit Sharma, Narvar is uniquely positioned to seize the post-purchase opportunity to help online retailers engage their customers. Amit previously led similar initiatives at the biggest retailers in the world including Wal-Mart and Apple, and intimately understands his customers.

We’re extremely excited to be part of the Narvar story, supporting the team as they continue to revolutionize the e-commerce industry.